By Lynn Cowan Of DOW JONES NEWSWIRES Daily deal marketer Groupon Inc. envisions the day will come when it can cut the cost of acquiring subscribers without harming business with its existing customer base, it said in an updated IPO prospectus Friday. ... Groupon Sees Lower Subscriber Acquisition Cost At Some Point
Friday, October 7, 2011
Groupon Sees Lower Subscriber Acquisition Cost At Some Point
By Lynn Cowan Of DOW JONES NEWSWIRES Daily deal marketer Groupon Inc. envisions the day will come when it can cut the cost of acquiring subscribers without harming business with its existing customer base, it said in an updated IPO prospectus Friday. ... Groupon Sees Lower Subscriber Acquisition Cost At Some Point
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